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A Comprehensive Guide to Creating Useful GPTs

Dahlia Arnold

Nov 14, 2023

A Comprehensive Guide to Creating Useful GPTs


Introduction to GPTs


What are GPTs?

Generative Pre-trained Transformers (GPTs) from OpenAI are custom versions of the ChatGPT model. They enable users to tailor the AI for specific tasks or topics by combining instructions, knowledge, and capabilities. GPTs can range from simple to complex, suitable for a variety of applications like language learning and technical support​​.


Who Can Create GPTs?

Initially, Plus and Enterprise users can create GPTs, with plans to make them more widely available. OpenAI also plans to launch a GPT Store, allowing users to feature and monetize their GPTs​​.


Coding Skills for Creating GPTs

Creating GPTs doesn't require coding skills, making it accessible to anyone with an interest in a specific topic. For developers, additional customization is possible through coding actions that connect GPTs to external data or services​​.


Creating a GPT

To create a GPT, users engage with the GPT Builder in ChatGPT, where they can add instructions, upload files to its knowledge base, and select capabilities like web searching, image creation, or data analysis​​.


Examples of GPTs

Some notable examples of GPTs include Canva and Zapier AI Actions. These GPTs cover a range of categories such as productivity, education, and entertainment​​.


Monetizing GPTs

Creators can earn money by featuring their GPTs in the upcoming GPT Store, where earnings will be based on community usage​​.


Privacy and Safety

GPT creators cannot access user conversations with their GPTs. OpenAI employs automatic systems to ensure adherence to usage policies and to prevent harmful content and impersonation​​.


GPT Store

The GPT Store is a marketplace for various GPTs, where users can explore and access GPTs suited to their needs​​.


Enterprise Use

Enterprise customers can create GPTs for specific business needs, departments, or datasets, managing them via an admin console​​.


Creating GPTs: A Step-by-Step Guide


Introduction to Creating GPTs

Creating GPTs (Generative Pre-trained Transformers) involves developing customized versions of ChatGPT tailored to specific needs or tasks. This process, made accessible by OpenAI, allows users, including those with limited coding skills, to develop AI tools for varied purposes.

Steps to Create a Custom GPT

  • Accessing the Platform

    • Prerequisites: Be a ChatGPT Plus user.

    • Navigate to the ChatGPT website and explore the 'Create a GPT' option.

    • Familiarize yourself with the website for ease of future steps.

  • Starting Your Custom GPT Project

    • Select 'Create a GPT' and enter initial details like intended use and target audience.

    • Utilize available templates or examples if needed.

  • Naming and Crafting the Identity

    • Choose a relevant and memorable name for your GPT.

    • Create a profile with a unique picture, and customize themes to align with the GPT’s purpose.

  • Personalizing Your GPT

    • Configure settings like language preferences, tone, and knowledge domains.

    • Integrate tools like Web Browsing, DALL-E Image generation, and a Code Interpreter for enhanced functionalities.

    • Upload documents or links to form the knowledge base of your GPT.

  • Publishing & Sharing Your Custom GPT

    • Save your configurations and choose visibility settings.

    • Share your GPT using its unique URL.


Best Practices for Creating GPTs

  • Ensure clarity in the purpose and intended use of the GPT.

  • Keep the user experience in mind while configuring settings and functionalities.

  • Regularly update the knowledge base to maintain relevancy.

  • Test the GPT thoroughly before making it public.

  • Respect privacy and data protection norms.


Additional Considerations

  • GPTs can range from simple tools for language learning to complex systems for technical support.

  • The upcoming GPT Store will offer a platform for sharing and monetizing custom GPTs.


Giving Context: How Do You Provide Context When Creating Custom GPTs?


When creating custom GPTs, providing context is crucial for tailoring the AI's behavior and responses to specific tasks or topics. Here's how to effectively provide context:

  • Understand the Framework: GPTs are customizable versions of ChatGPT, designed for various applications like language learning or technical support. Users can create GPTs that range from simple to complex based on their needs​​.


  • Use Additional Instructions: You can give detailed instructions or guidelines on how the GPT should operate, including its functionalities and behaviors to avoid. This step is essential for defining the scope and boundaries of your GPT's capabilities​​.


  • Incorporate Prompt Starters: Offering examples of prompts helps users initiate conversations with the GPT. These starters guide the GPT to understand the context of the interaction right from the beginning.


  • Supply Knowledge: Providing additional context for your GPT to reference is crucial. This can include uploading files or documents that the GPT can use to enhance its responses. Be aware that the content from these files may be included in the GPT's output​​.


  • Continuous Adjustment: The process of providing context is not a one-time task. Continuously monitor and adjust the context based on user interactions and feedback. This iterative process ensures that the GPT remains relevant and effective for its intended purpose.



By following these steps, you can create a GPT that not only understands the specific context of its intended use but also adapts and responds appropriately, making it a valuable tool for its users.


Discovering & Promoting OpenAI GPTs


Finding GPTs Created by Others

  • The GPT Store (Coming Soon): OpenAI is launching the GPT Store, a marketplace where users can search for, access, and feature various GPTs​​. This platform will enable users to explore different categories to find GPTs that suit their specific needs, from productivity tools to educational aids​​.


  • Online Communities and Forums: Websites like Reddit often have discussions and shares about custom GPTs. However, while browsing, remember that user-generated content might not always be verified or safe. A limited directory of currently available GPTs is provided here: https://www.ai-generative.org/gpts


  • Professional Networks: Networking with other AI enthusiasts and professionals can lead to discoveries of innovative GPTs. Joining AI-focused groups on LinkedIn or attending related webinars and conferences can provide opportunities to learn about new GPTs.



Promoting Your GPTs

  • Visibility on the GPT Store: Once launched, you can feature your GPT in the GPT Store, potentially earning revenue based on its popularity and usage​​. This marketplace will highlight innovative GPTs across various categories, fostering a community of AI creators​​.


  • Social Media and Online Platforms: Utilize platforms like LinkedIn, Twitter, and AI-focused forums to share information about your GPT. Engaging content such as video demos, user testimonials, and informative posts can attract attention.


  • Collaborations and Partnerships: Collaborate with influencers or organizations in the AI field. Partnerships can amplify your reach, and having a well-known figure or organization endorse your GPT can boost credibility.


  • Educational and Promotional Webinars: Hosting webinars or online workshops can educate potential users about the capabilities of your GPT and demonstrate its practical applications in real-world scenarios.


  • SEO and Content Marketing: Create blog posts, articles, or case studies demonstrating the use cases and benefits of your GPT. Optimize this content for search engines to increase visibility.


  • Targeted Advertising: Use online advertising platforms to target specific audiences who might benefit from your GPT. Tailoring your ads to specific industries, professions, or interests can help in reaching the right audience.


  • Feedback and Iteration: Engage with early users to gather feedback. Showcasing how user feedback is incorporated into updates and improvements can build a loyal user base and encourage word-of-mouth promotion.


  • Networking Events and AI Conferences: Participating in or speaking at AI conferences and networking events can provide a platform to showcase your GPT to an audience interested in the latest AI developments.


  • Case Studies and Success Stories: Sharing success stories and case studies of how your GPT has been effectively used can serve as powerful testimonials to attract new users.



By strategically combining these methods, you can effectively promote your GPT to your target audience, leveraging both online and offline platforms to reach potential users and collaborators.


Future of GPTs: Developments with the GPT Store

The introduction of the GPT Store promises to revolutionize the way GPTs are shared, discovered, and utilized. Here's what we can anticipate once the GPT Store becomes available:

  • Expanded Accessibility and Discovery: The GPT Store will act as a centralized marketplace, making it easier for users to find and access a diverse range of custom GPTs. Whether for business, education, or personal use, users will be able to explore GPTs across various categories and functionalities.


  • Monetization and Revenue Streams for Creators: GPT creators will have the opportunity to monetize their creations. This feature will incentivize more individuals and organizations to develop innovative and specialized GPTs, knowing they can earn revenue based on the popularity and usage of their GPTs.


  • Showcasing Innovation: The store will likely include features to highlight and recognize innovative and popular GPTs, fostering a community of AI enthusiasts and creators. This could lead to increased collaboration and competition, driving the quality and utility of GPTs forward.


  • Feedback and Improvement Mechanisms: With a broader audience using these GPTs, creators can expect to receive more feedback, which can be instrumental in refining and improving their GPTs. Although currently, builders do not have access to specific conversations for privacy reasons, OpenAI is considering future features that would provide analytics and feedback mechanisms.


  • Increased Variety of GPTs: The GPT Store will likely encourage the creation of a wider variety of GPTs, catering to more specific and niche requirements. From professional aids to creative companions, the range of applications will expand significantly.


  • Easier Integration and Compatibility: The store might also facilitate easier integration of GPTs with various platforms and services, enhancing their utility in different technological environments.


  • Quality Assurance and Standards: As the store evolves, there might be the introduction of quality standards and review mechanisms to ensure that GPTs meet certain criteria of performance, security, and ethical use.


  • Community and Support: The platform could foster a community where creators and users can share insights, offer support, and collaborate, further enriching the GPT ecosystem.



The GPT Store represents a significant step in making AI more accessible, customizable, and beneficial for a wider range of applications. It's an exciting development that will likely lead to more innovative uses of GPT technology.

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