Regulation · United Kingdom
CMA requirements for Google’s generative-AI search features
Britain’s Competition and Markets Authority imposed requirements giving publishers more control over Google’s use of their content in generative-AI search features. The requirements also address attribution, source links and information about content use and engagement, under Britain’s digital-markets regime.
- In force
- Passed
Updated
What it requires
- Give publishers control over the use of their content in Google’s generative-AI search features, including an opt-out.
- Provide clearer attribution and links to source material.
- Provide understandable information about how Google uses publishers’ search content.
- Provide detailed metrics on user engagement with publishers’ content in generative-AI search features.
Who it affects
Google must comply, and publishers receive greater control and information about the use of their content.
Timeline
Britain’s Competition and Markets Authority imposed the publisher-control and transparency requirements. Our story